New Branding and Website!

Show Me The Way has been really pleased to work with students from Rabbit Hole at Western Sydney University for a number of major design projects this year. Students completing their 4th year in Design were divided into two teams.

The first team worked on designing 2 DVD covers and collateral for the My Story Matters 2 and Looking Out Looking In. You’ll see this amazing artwork soon as they are both due to be launched in the near future (stay tuned !!).

The second team did a brand redesign and website redesign. The students were mentored by Ogilvy. Jason Davey, Head of Digital, and Gina Hughes, UX Lead met with all of the students and provided guidance and feedback for their work. The students were treated to a tour of the agency, including a visit to the print production facilities, and heard first hand from other employees about working in the industry.

We are very impressed with the very high professional quality of the work all of the students produced. We are thrilled to have a new identity and a new site that reflects what we now do.